The enigmatic face coverings frequently showcased in the collections of this particular French fashion house have become iconic symbols of the brand’s aesthetic. These designs range from full-face coverings to more subtle embellishments, often incorporating unconventional materials and deconstructed elements. A notable example includes the crystal-encrusted masks from the Artisanal Autumn/Winter 2012 collection, which obscured the models’ identities while simultaneously adding a layer of opulent intrigue.
Concealing the face on the catwalk challenges conventional notions of beauty and identity within the fashion industry. This practice contributes to an aura of mystery and theatricality, transforming the models into anonymous figures that embody the designer’s vision. Historically, masks have held cultural significance across various societies, representing different personas, rituals, and social commentary. By incorporating them into high fashion, the designer recontextualizes this historical significance for a contemporary audience, prompting reflection on themes of anonymity, individuality, and the performative nature of fashion itself.